NVivo is a software package designed for qualitative research with rich text-based and multimedia data. It assists researchers to manage and analyze non-numerical unstructured data such as interview transcripts, audio and video files, images, PDF from literature review, and survey data.
Handling qualitative data tends to be an iterative process where you explore, code, reflect, memo, code some more, query, and so on.
Note: Adapted from workflow overview from QSR
By enhancing the team experience with NVivo Collaboration Cloud, multiple users can connect to the same project to update, code, and analyze research in real-time.
Syncing projects across Mac and Windows does more than eliminate the file conversion process — with NVivo 14, users can open projects across both Mac and Windows with ease.
Using NVivo and Citavi together helps you go beyond simple reference management and creates a springboard to analyze your literature, connect it to your empirical data, analyze it with NVivo’s research tools, and publish your work faster.
Whether you use NVivo, NVivo Transcription, NVivo Collaboration Cloud, Citavi, or a combination of them all, Single Sign-On offers a secure, centralized, and easy-to-use access management capability. One account provides access to your resources, tools, data, and applications
Source: NVivo 14 - Better Together